Glasfurd &
Walker
Building Brand Worlds
Inspiration
Intuition
Curiosity
Insight
Collaboration
Trust
Story
Narrative
Market Position
Strategy
Design
Craft
Creativity
Connection
Innovation
Magic

Where We Gather

Valley Commons is exemplary of the next generation of winemakers in Canada—focusing not only on the product in the bottle, but on what can be achieved when contemporary ideas of wellness, lifestyle, and hospitality are foundational to the brand offer and experience. We worked with founders Kylie and Rudy on creating a brand and story founded on community and the rich history of agricultural trade between the Fraser Valley and the Okanagan. Valley Commons is a place where all are welcome to gather and share stories and experiences, and what better way than over a glass of wine?

1

Setting the Stage

Naming, Brand Story and Positioning

2

Packaging

Wine labels for 3 collections of top-tiered wine

3

A mystical world

Commissioned artwork that represents the meeting of the Fraser and Okanagan Valley

4

Photography & Art Direction

Where friends meet and wine is shared