Glasfurd & Walker

About

Glasfurd & Walker has built a reputation for compelling brand creation and identities. Our designs are defiantly different, driven by strong narratives and inviting at all touch points. From brand identity to art direction, digital and print design, signage and packaging; the goal is to make each brand stand out from the rest.

About Us

Over the 10 years since we founded the company we have been building an international reputation for original brand creation and interesting, tasteful identities. We apply creative thinking and understanding of design to develop thought-provoking solutions to address commercial needs. We work hard to build partnerships with our clients and to understand their communication challenges. During the course of the project we spend time meticulously crafting the detail and nuance while keeping an eye on the bigger picture to deliver a product that is interesting and relevant. We are driven by passion and we are committed to design excellence.

Services

Brand Audit & Strategy
Creative & Art Direction
Naming
Brand Identity
Packaging Design
Signage & Wayfinding
Print & Digital Design
Branded Collateral
Marketing Collateral
Web Design & Development
Custom Typography

How We Work

Curiosity & Consideration

We question, explore, and discover. We don’t like predictability, clichés, categories or things being forced into corners. We offer global relevance, local nuance, right down to the smallest detail. We engage in extensive research at all stages of the project.

Concept & Narrative

We use imagination and intuition. We are inventive. We develop connections that aren’t obvious at first, but soon seem like they were always meant to be. The backbone to any great brand or concept is a narrative; story and strategy drives our process, creative and business decisions. The narrative becomes the road map and informs all creative and operational decisions without compromise.

Collaboration

We work with clients, not for clients. We work with suppliers and producers for better execution. The results are always sharper, smarter and more satisfying.

Visually impactful and stylistically in tune with brands’ identities, Glasfurd and Walker’s work—from packaging to graphics—expresses a oneness with what firms are looking for and what makes an audience react.
—Surface