Glasfurd &
Walker
Building Brand Worlds
Inspiration
Intuition
Curiosity
Insight
Collaboration
Trust
Story
Narrative
Market Position
Strategy
Design
Craft
Creativity
Connection
Innovation
Magic

Dayli

Dayli provides delicious blends packed with nutrients from real fruits, vegetables, and superfoods customers can mix into their morning glass of water. Glasfurd & Walker worked to create a brand world that positioned Dayli’s products as everyday essentials for the busy customer looking to easily integrate better nutrition into their daily routines.  With a streamlined, modern approach to wellness supplements, Dayli needed branding, packaging, and e-commerce design that reflected their commitment to transparency, whole and natural ingredients that fit into the ideal millennial lifestyle - design-driven and elevated.

01

Custom Wordmark

A modern serif with natural flourish that reflects the plant-based qualities of the product

01

Custom Wordmark

A modern serif with natural flourish that reflects the plant-based qualities of the product

01

Custom Wordmark

A modern serif with natural flourish that reflects the plant-based qualities of the product

02

Packaging Design

A design system that unifies the brand but expresses the key flavours and ingredients of each product.

A visual identity that positions Dayli’s products as everyday essentials for the busy consumer looking to easily integrate nutrition into their routines.

03

Packaging Design

A design system that unifies the brand

Content

Merch

Content

Merch

Content

Merch

Ecommerce Website

Shopify website - subscriptions, bundles

Ecommerce Packaging

Shopify website - subscriptions, bundles

Ecommerce Packaging

Shopify website - subscriptions, bundles

Ecommerce Packaging

Shopify website - subscriptions, bundles

04

Art Direction

Photography that shows the warmth and convenience of Dayli

04

Art Direction

Photography that shows the warmth and convenience of Dayli

04

Art Direction

Photography that shows the warmth and convenience of Dayli