Atmosphera

Climate has a dramatic effect on skin. The way our skin responds to elements reveals all its needs and wants. Yet it’s rarely considered by skincare brands and dermatologists. After over 15 years of working with clients in different climate zones all over Canada, aesthetician Katelyn Rousselle noticed a pattern in how dry winters and hot summers influenced skin conditions. Becoming a true North skin expert, she developed a system that recommended a skincare routine based on skin’s response to its environment. We worked with Katelyn to rebrand her company - previously named Medikate and reposition it to reflect her growth, values and unique point of difference. Creating the brand platform for Atmosphera and applying it to her 16 SKU line up of products.