Karameller is a Candy Shop in Vancouver’s Yaletwon. Karameller, translated from Swedish, means ‘hard candy’ in its various shapes and forms. The store was created from a childhood memory of the owner. As a tradition, Swedish children receive a weekly allowance. Most often, this windfall would be spent on ‘lördagsgodis’, meaning ‘Saturday sweets’. Each candy is imported from Scandinavia; made from high-quality ingredients, free of GMOs, trans fats, and high-fructose corn syrup. The brand is build from a customized typeface that is playful yet reflective of the Scandinavian origin; executed in black and white to let the colour of the product shine through.